Digital banners offer a large visual opportunity to display your animated message. Sponsorships include a monthly tracking report of impressions and ad clicks. Choose from run-of-site opportunities, or select from targeted pages and rotational advertisement placements to meet your budget needs.
Digital Banner Ad Zones:
|Zones||Width (pixels)||Height (pixels)|
|Interstitial (web only)||550||480|
- Accepted formats: JPG, GIF, PNG, Animated GIF, Flash/SWF
- Flash (SWF) ads must have click-Tag embedded
- (Flash v10 or earlier; Action script 2 only), a backup static (non-flash) ad is required.
- No Flash (SWF) ads on Newsletters
- For Text Ads: 35 Words including title, please provide a re-direct link
- Max file size: 40k
- Please supply redirect link
- Recommended width of 600 pixels
- Use absolute URLs for all images – You must host images.
- Do not use DIVs, use table cells for padding and/or margin
- All formatting/styling needs to be in-line. Please keep CSS styling minimal
- Avoid spacer images
- Subject line: ~35 characters
Editorial Calendars & Advertising Deadlines
Print Magazine Ad Specs
- Preferred Format: High-resolution PDF
- Trim Size: 8.125 x 10.75 inches
- 1/8 inch (.125”) bleed (8.375” x 11”) is required for all spread- and full-page ads
- Full Page Live Area: 7.875 x 10.125 inches (Keep all logos and text within the Live Area)
- All graphics used must be CMYK and 300 DPI – No spot colors.
|Ad Size||Width (Inches)||Height (Inches)|
|1/2 Page Island||4.625||7|
|1/2 Page Vertical||3.375||9.5|
|1/3 Page Vertical||2.25||9.5|
|1/3 Page Horizontal||4.625||4.625|
|1/3 Page Landscape||7||3|
Specialty Print Options:
- Cover Tip-on
- Gatefold cover
- Barn door cover
Digital Magazine Ad Specs
- Exclusive Top Banner Advertisement: JPG, GIF, PNG or SWF: Live area dimensions 1280 x 60 pixels at 72 DPI. Background of banner should extend to 2500 x 60 pixels.
- Exclusive Opposite Cover Intro Advertisement: Recommended dimensions 500 x 500 pixels at 300 dpi; Avoid using small typefaces. These will be illegible on smaller screens.